Yes, I am officially the owner of Pinnacle Pro Scooters. Proud to announce this new chapter of my career and journey as a professional scooter rider. I have big goals for this brand, being rider owned/designed, I believe this creates an opportunity to build something respected and backed by the community. Allowing to fill gaps in the market and really dial in on the details, from new dimensions to perfecting the weight balance of scooter parts. The goal is to create parts to accommodate all levels of riding, but not only accommodate, I want to provide the perfect option for whatever your goals are on the scooter. 

Why Pinnacle 

“Pinnacle refers to the highest point or culmination of achievement, representing the peak of success or excitement.” 

I chose this name, not only do I want this brand to be the best, I want it to support the best. Allowing riders from all levels to be THEIR best. This is personal to you, being your best isn’t comparative to the person next to you. I want to use Pinnacle to support your achievements and ‘being at your best’.

The logo

I believe mountains carry a strong message. Being the pinnacle of the earth, I wanted to incorporate some crucial lessons into the brand. 

• The journey is the key, you won’t be able to see the view from the top if you don’t go through the hardship of climbing. You earn the view. This relates to this sport and many things in life. You won’t ever achieve anything without going through difficulty and failure. 

• Persistence, not speed. You take it step by step, trick by trick. If you look all the way up, to the top of the mountain, you’ll get overwhelmed. It’s all about showing up, and showing up consistently. Chasing the smaller milestones all lead you to your final goal.

• You don’t climb a mountain for the world to see you, but for you to see the world. Your journey is personal. This isn’t about what people think of you, this is about doing and achieving it, for YOURSELF.

This is just the beginning.